TM Prosthodontics is one of the most recognized prosthodontists in South Florida, known for advanced cosmetic and restorative dentistry and for lecturing internationally. The challenge was to elevate his personal brand, improve digital presence, and drive demand for high-ticket educational offerings — all during the COVID-19 pandemic when in-person attendance was limited.
Brand Positioning & Rebrand
Refined the brand identity to reflect the doctor’s status as a world-class prosthodontist.
Crafted messaging to highlight both clinical excellence and educational authority.
Website Development & SEO
Rebuilt the full website for modern design, accessibility, and lead generation.
Implemented a comprehensive SEO strategy to rank for local, national, and industry-specific keywords.
Managed all website content and ensured ongoing site security and compliance.
Educational Program Launch
Developed and marketed a $3,000 in-person masterclass at the height of COVID restrictions.
Created strategies to overcome attendance barriers and ensure high-value positioning.
Influencer & Peer Marketing
Established relationships with niche dental influencers and KOLs (key opinion leaders) to generate credibility and visibility.
Leveraged peer-to-peer authority marketing in a specialized medical field.
Sold out a $3,000 masterclass in person during COVID-19 — a time when most educational programs were struggling.
Rebuilt the brand’s digital presence with a secure, optimized, and conversion-focused website.
Improved SEO rankings, increasing visibility among peers and patients.
Established influencer partnerships within the prosthodontics space, enhancing authority and referrals.
